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Real Estate Investing Isn’t Dead. Its More Profitable Than Ever

Good Morning!

☕ Imagine your son coming home and saying:

"Dad, I'm quitting my Wall Street job to sell books on the internet."

It's 1995.

Most Americans don't even have internet access.

And your son wants $245,573 of your family's savings to launch his little online bookstore.

I'd have asked two questions.

"Are you feeling okay?"

And...

"WHAT'S WRONG WITH THE BOOKSTORE AT THE MALL?" 📚😂

But that's essentially the decision Mike Bezos faced when his son Jeff came looking for startup capital.

💰 THE $245,573 BET THAT BECAME BILLIONS

Mike Bezos wasn't born wealthy.

He fled Cuba as a teenager, arriving in America with limited English and very little money.

He worked hard, built a career, and raised a family.

Then Jeff came along with an idea.

Sell books online.

Remember, this was 1995.

People were still trying to figure out what the internet WAS.

Jeff thought it was the future of retail.

So Mike and his wife Jackie invested approximately $245,573 in Amazon.

Jeff reportedly warned them they could lose their investment.

THEY INVESTED ANYWAY.

Today, Amazon sells practically everything, and its cloud computing business powers companies around the world.

That early investment eventually became worth billions.

BILLIONS.

Now, before you invest your retirement savings in your nephew's AI-powered taco truck, remember something important.

MOST STARTUPS DON'T BECOME AMAZON. 🌮

Many fail.

Mike and Jackie took an enormous risk that happened to produce an extraordinary result.

But there's a financial lesson worth remembering.

🧠 THE DIFFERENCE BETWEEN EARNING AND OWNING

Jeff didn't ask his parents to become Amazon employees.

He offered them ownership.

Employees earn money for the work they perform.

Owners can benefit when a successful business grows.

That's the difference.

You don't need to find the next Amazon to understand the principle.

You can own shares in businesses.

Build your own company.

Or invest in real estate that produces rental income.

Each carries risks, and ownership never guarantees a return.

But unlike a paycheck, an ownership stake can potentially grow in value without requiring you to work additional hours.

THE RICH DON'T JUST WORK FOR MONEY.

THEY LOOK FOR OPPORTUNITIES TO OWN THINGS THAT CAN MAKE MONEY FOR THEM.

And sometimes, that starts with believing in an idea everybody else thinks is crazy.

Trevor

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Your thoughts

THEY SOLD FLORIDA WATERFRONT LOTS.

THERE WAS JUST ONE PROBLEM: SOME LOTS WERE UNDER THE WATER. 🐊

Today’s dumb real estate strategy comes with a free swimming lesson.

In the 1970s, a developer sold waterfront lots on Marco Island, Florida.

Some of the lots were literally underwater.

Now, the developer did have a plan: dredge channels and use the sand and mud to raise the land above the water.

So buyers weren’t necessarily expecting to build their dream homes on the ocean floor.

But the project ran into major environmental and permitting problems. Years of disputes followed, and the original development plans changed.

Imagine calling your contractor:

“Can you start building next month?”

“Sure. First question: how long can your crew hold its breath?” 🤿

There’s a real lesson here.

A cheap piece of land isn’t a bargain just because the seller says it has potential.

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